The Curator & His Legacy
Paresh Choudhury is an internationally acclaimed designer, educator, and branding expert with over 30 years of global experience. He has led design for iconic brands like Coca-Cola, Rolex, Microsoft, and Star Sports at top agencies including TBWA, Ogilvy, and McCann.
A former Professor and Head at NID Ahmedabad/AP, and an alumnus of University of the Arts London, he has mentored over 1000 students and shaped 3000+ branding projects across India. He is a well-known and respected figure within the Indian design community and a member of Association of Designers of India (ADI) and a member of Design Principles & Practices, US.
Paresh has represented India at leading global platforms such as ATypI - Amsterdam, DPP -Chicago, Hong Kong, Pratt Institute (New York), and UX-India. His research on Odia Typography positioned the Odia script on the global Typographic map, celebrating it as one of India’s oldest and most culturally rich scripts.
As Founder–Chairman of ODC, he now curates Bhubaneswar Design Week, envisioning Odisha as a global hub for design, innovation, and cultural identity.